Category & Brand Manager

We are seeking a highly motivated and experienced Category & Brand Manager to join our team. As a Category & Brand Manager, you will be responsible for overseeing and managing the product categories and brands within our organization. This is a strategic role that requires strong analytical skills, creative thinking, and a deep understanding of the retail industry. The successful candidate will have a proven track record of driving growth, increasing market share, and developing successful category and brand strategies.

Develop and implement overall category and brand strategies to drive sales and profitability.
Conduct market research to identify trends, consumer preferences, and competitive landscape within assigned categories.
Collaborate with buyers and merchandisers to ensure an optimal product assortment and inventory management.
Manage relationships with vendors and negotiate favorable terms and conditions.
Plan and execute product launches and promotional campaigns in collaboration with marketing team.
Monitor and analyze sales performance, market trends, and customer feedback to inform decision making and identify opportunities for improvement.
Develop and maintain a strong understanding of customer demographics and behavior to customize offerings and enhance customer experience.
Regularly conduct competitor analysis to identify strengths, weaknesses, and opportunities for differentiation.

Bachelor’s degree in Business Administration, Marketing, or related field.
Minimum 3 years of experience in category or brand management within the retail industry.
Proven track record of developing successful category and brand strategies that resulted in revenue growth.
Strong analytical skills with the ability to interpret data and make sound recommendations.
Excellent communication and negotiation skills.
Ability to work in a fast-paced and dynamic environment.
Proficient in Microsoft Office suite, particularly Excel and PowerPoint.
Exceptional problem-solving and decision-making abilities.

…we would like to hear from you…